Chances are you've had at least one really terrible digital commerce experience, whether as a consumer or a B2B buyer. Maybe you landed on a site where the homepage provided zero clues to what the…
Ecommerce brands that know how to harness the power of unstructured data understand their customers’ expectations, offer pinpointed product recommendations, deliver exceptional customer experience, and grow their businesses. But unfortunately, not many brands have really…
Whether you are a fan of the digital revolution or think it’s all evil, we are a society driven by digital technology. It has and will continue to shape the way we live, work, and…
In under two months, ecommerce growth accelerated by 4 to 6 years as a direct result of the COVID-19 pandemic with consumers across the globe turning to digital channels to buy everything from groceries to…
In a span of 8 weeks, global usage of ecommerce has surpassed projections for two to three years out. Across Europe and North America, consumer behavior shifted quickly to relying on digital channels to fulfill…
As we enter week 6 in social isolation, our dependence on ecommerce remains vital. Consumers are turning to new channels and brands to purchase as their preferred retailers struggle to keep up with demand. Think…
In the last 3 months since the coronavirus began, online retailers and brand sites have seen an increase of 8.8% in online shoppers and 52% in total sales compared to 2019. As social distancing becomes…
In this data-driven world, marketing technology has made it easier for us marketers to identify, target, and engage both suspects and prospects that are likely to make the best customers. We can reach a large…
Guided selling is no longer just a fancy, nice-to-have feature. It has become a mandatory asset for businesses that want to attract, satisfy, and retain customers. Given the dizzying array of products and services and…