Product Search & Discovery

CPQ transformation visual configurators
Visual Configurators: 5 Ways To Transform CPQ (+ What It Means For Your Business)
You can’t escape it.  Whether you’re a B2B or B2C brand, you need visual product configurators. But wait! Isn’t that a significant investment? Well, that depends on your perspective.  Why?  According to a study by…
Building a product finder for eCommerce can be simple, cost-effective, and easy to integrate.
How to Build & Launch a Product Finder in 5 Easy Steps
Chances are you’ve used or seen a Product Finder or Product Quiz on an ecommerce shop over the years. You’re asked a series of questions to help you as the customer determines what product fits…
How To Boost Your E-Commerce Holiday Sales with Gift Finders
What is often dubbed "the most wonderful time of the year” is also a time that's fraught with stress for many. Gift shopping and finding the right present are still one of the biggest pain…
Providing post-purchase support with digital assistants will increase the likelihood of customers repurchasing.
Extending The Customer Lifecycle With Digital Assistants
80% of consumers want brands to provide post-purchase support, this extends to tips, troubleshooting, and making it easier to do self-diagnostics and repairs without calling a technician. Consumers want access to reliable, easy to navigate…
Curated Commerce – Key to Positive Shopping Experiences in a Digital World
The shift to digital storefronts and the rise in the sheer number of products flooding those digital shelves is not ideal. Not for buyers and not for sellers. Offering a large amount of choice, without…
Interactive Gift Finders: Make Gift Shopping a Rewarding Experience and Boost Sales
As the holidays approach, many consumers begin to search more frantically for the right gifts, delivering new opportunities for retailers and brands to delight consumers. You’re likely to attract new business and get a lot…
Faceted Search vs Guided Selling Analysis (With Examples)
In years past, Faceted Search has been the most effective way of narrowing down huge product listings to a select few results based on specific qualities. However, while they can be quite useful, there are some…
How guided selling works in customers' online shopping experiences.
What is Guided Selling and How Does it Work?
Today, consumers are confronted with more options and more touch points than ever. It is all too easy for them to experience decision fatigue, basically giving them 3 options to either ... Give up and abandon…
Arrows pointing different ways
How Guided Selling Supports the Shopper Decision-Making Process
Today, most purchase decisions are reached on the Internet. Whenever shoppers have a need or want, the majority hops on the Internet first, to look for useful information and advice on products that meet their requirements. Considering…