brands
Today’s consumer has an endless array of choice for any given product and when it comes down to deciding where to spend their money 84% of them prioritize the experience of shopping versus the product…
Planning to shop online for a smartphone, headphones, an electric toothbrush, a TV, or something as seemingly simple as a light bulb? If you’re not a tech expert, don’t have a specific brand preference, or…
For brands around the world, the last few years have been a turning point in the way traditional business is handled. The rise of e-commerce and online shopping giants have resulted in the retail economy…
In this data-driven world, marketing technology has made it easier for us marketers to identify, target, and engage both suspects and prospects that are likely to make the best customers. We can reach a large…