Digital Advice

Learn about 7 best practices for visual configurators and how they improve CX.
Visual Configurators: 7 Best Practices For Your Business
Visual configurators are all the rage.  Okay. Maybe not for all ecommerce businesses —but they should be.  Visual configurators have a massive positive impact on user experience. But why?  The longer a buyer’s journey, the…
How To Boost Your E-Commerce Holiday Sales with Gift Finders
What is often dubbed the "the most wonderful time of the year” is also a time that's fraught with stress for many. Gift shopping and finding the right presents is still one of the biggest…
covid 19 digital commerce
How digital commerce needs to respond to COVID-19
In the last 3 months since the coronavirus began, online retailers and brand sites have seen an increase of 8.8% in online shoppers and 52% in total sales compared to 2019. As social distancing becomes…
Digital Technologies in the Beauty Sector
Shoppers are becoming an increasingly digital-savvy breed. Time is precious and many consumers don’t want to waste theirs trying to decipher which product out of many perfectly matches their needs. They expect a seamless path…
How 3 Beauty Brands Use AI Digital Assistants for Flawless Digital Engagement
For brands around the world, the last few years have been a turning point in the way traditional business is handled. The rise of e-commerce and online shopping giants have resulted in the retail economy…
Digital sales assistants make the online shopping experiences more enjoyable for customers.
Digital Sales Assistants: Increase Online Sales With Human-to-Human Interactions
Have you ever visited a brick-and-mortar retail store, not sure which product you wanted and only knowing what you wanted it to do for you? And then you met a sales assistant who really listened…
Brand Spotlight: Trek Bicycle Cements Its Position As Most Trusted Bicycle Brand
It turns out that 1976 was quite a year for enterprise and innovation in the US. While a young Steve Jobs was founding the Apple Computer Company in his garage in California, Richard Burke was…
Helping Is The New Selling – With Buyers In Control, The Definition Of Selling Needs An Update
In the age of the informed customer, you are not only up against your fiercest competitor, but more importantly, you’re up against the multiple sources that shoppers consult during their decision-making processes. Google's Zero Moment…
3 Ways To Increase Online Shoppers’ Buying Confidence by Providing Advice
If you’re selling goods or services to people, there’s one thing I know you want: More customers. That’s a given. So, how do you get more customers? Providing advice and branding yourself as expert plays…