Discovery

ecommerce site search strategy
7 Ecommerce Site Search Strategies: Best Practices to Improve Your Conversion Rates
Focus on the big things.  That sounds like great advice, right? Until it isn’t.  You’ve probably spent time and money on the ‘big things’ like a well-designed website.  What’s more, you consistently spend money on…
recommendation engine types ecommerce
Ecommerce Product Recommendation Engine: What Is It & How Does It Work?
Variety is the spice of life.  Having too much variety can get pretty confusing and frustrating.  Think about how it feels when you browse on Netflix for hours trying to figure out what show to…
ecommerce product discovery search
5 Ways to Improve Ecommerce Product Discovery & Search
Estimates show that by the year 2040, e-commerce will account for 95% of all shopping. Given the recent growth, that doesn’t sound too far-fetched, does it? But here’s the sad truth. These are remarkable developments. Yet, most…
cognitive search vendors
Cognitive Search: 5 Reasons It’s a Must-have for Digital Commerce
The more data you have, the better.  But is this statement true?  Here’s the reality.  Too much data can sometimes become a liability. Wait! But how is that possible?  According to Forrester, more than half…
CPQ transformation visual configurators
Visual Configurators: 5 Ways To Transform CPQ (+ What It Means For Your Business)
You can’t escape it.  Whether you’re a B2B or B2C brand, you need visual product configurators. But wait! Isn’t that a significant investment? Well, that depends on your perspective.  Why?  According to a study by…
Canon increases revenue by 14% by adapting content discovery amid digital shift
Within two weeks of lockdown, Canon Europe pivoted its digital strategy to focus on what consumers needed to manage work-from-home and school-at-home. For the global consumer electronics manufacturer, that product category was printers. Their digital…
Building a product finder for eCommerce can be simple, cost-effective, and easy to integrate.
How to Build & Launch a Product Finder in 5 Easy Steps
Chances are you’ve used or seen a Product Finder or Product Quiz on an ecommerce shop over the years. You’re asked a series of questions to help you as the customer determines what product fits…
How To Boost Your E-Commerce Holiday Sales with Gift Finders
What is often dubbed "the most wonderful time of the year” is also a time that's fraught with stress for many. Gift shopping and finding the right present are still one of the biggest pain…
Providing post-purchase support with digital assistants will increase the likelihood of customers repurchasing.
Extending The Customer Lifecycle With Digital Assistants
80% of consumers want brands to provide post-purchase support, this extends to tips, troubleshooting, and making it easier to do self-diagnostics and repairs without calling a technician. Consumers want access to reliable, easy to navigate…