experiences

Introducing Experience Designer: A New Way to Create Product Discovery Experiences
Today, we are excited to launch Experience Designer - a new way to design and customize product discovery experiences within Zoovu. Over the past few years, companies have shifted strategies to online channels to meet…
What elements are needed for a great commerce experience in 2021
Evaluating Commerce Experiences: Expert Q&A with Eastside Co, Shopify Plus Agency
Chances are you've had at least one really terrible digital commerce experience, whether as a consumer or a B2B buyer. Maybe you landed on a site where the homepage provided zero clues to what the…
Commerce Experiences: What Makes a Good One vs Bad? Expert Q&A with Jan Kelley
Have you ever landed on an ecommerce website and thought to yourself “they must know this is terrible? Right?” Or alternatively, a site that is well-organized, easy to navigate, but the product pages were underwhelming…
Understanding How Semantic Data Leads to Product Discovery Experiences
The success of your ecommerce platform hinges entirely on offering a convenient and expedient user experience. However, messy data can get in the way. Seemingly trivial inconsistencies like not having naming conventions or tags can…
Conversational search is the answer to outdated search experiences.
Why outdated search experiences repel your customers
Think about the last time you searched for a product online. If you’re like 93% of digital shoppers, the experience started out in a search box with a few keywords that felt relevant to your…
How Beauty Brands are Capturing Gen Z & Millennials with Best-in-Class Digital Experiences
Today’s consumer has an endless array of choice for any given product and when it comes down to deciding where to spend their money 84% of them prioritize the experience of shopping versus the product…
Curated Commerce – Key to Positive Shopping Experiences in a Digital World
The shift to digital storefronts and the rise in the sheer number of products flooding those digital shelves is not ideal. Not for buyers and not for sellers. Offering a large amount of choice, without…