how

How to Increase Revenue through Channel Partners in 3 Easy Steps
So, you’ve set up a commerce syndication strategy, and now you’re looking for ways to increase and maximize incremental revenue with your channel partners? Great job, and the good news, is that increasing revenue through…
how to collect and use zero party data effectively
Zero Party Data: How to Collect It and Use It Effectively
As consumers grow increasingly conscious of how companies use their data, businesses have scrambled to find new ways to obtain customer information—namely, by acquiring the customer’s consent. Imagine that—actually asking your customers to voluntarily share…
how product content enrichment improves operational efficiency
How Product Content Enrichment Improves Operational Efficiency
Driving customer experience is one of the surest ways to guarantee constant growth for your business, and in today’s digital age, if your site lacks the information that potential customers need to make them push…
How to use digital sales rooms for b2b teams
B2B Digital Sales Rooms: How to Empower and Facilitate Remote B2B Sales
“Show me, don’t tell me”—that’s the modern B2B sales cycle in a nutshell. Especially when it comes to software purchases, closing deals depends less on the salesperson making a charismatic pitch and more on their…
successful commerce syndication program
Commerce Syndication: How to Set Up a Successful Program
These days, it’s not enough to work hard on scaling your business anymore, but to work smart. Working smart produces better results without demanding the sweat from your brow, requiring less time while being a…
How does AI in Ecommerce work?
AI in Ecommerce: How to Maximize Your Investment in 2021 and Beyond
It’s undeniable. The success of any ecommerce business is tied to its foundation. Think about it.  Most ecommerce businesses are like beautiful…well-painted houses. Attractive to the eye...but it can’t stand the storms of change. AI in…
Product Configurator benefits for manufacturers and suppliers
Product Configurators: 5 Key Advantages for B2B Ecommerce (+ How to Leverage Them)
You’ve probably experienced it before.  The sinking feeling after buying something online that didn’t live up to its photographs.  And no matter how hard you try to shake it, the result is unavoidable—you’ve got buyer’s…
B2B Ecommerce Trends: How B2B Manufacturers can adopt a DTC model
B2B Ecommerce Trends: The B2B vs DTC Model
The more things change, the more they stay the same.  But do they?  Not really.  Customer expectations are evolving, and B2B (Business-to-business) Ecommerce is shifting.  B2B eCommerce sales are expected to grow by 10% annually…
Understanding How Semantic Data Leads to Product Discovery Experiences
The success of your ecommerce platform hinges entirely on offering a convenient and expedient user experience. However, messy data can get in the way. Seemingly trivial inconsistencies like not having naming conventions or tags can…