journey:

Canon increases revenue by 14% by adapting content discovery amid digital shift
Within two weeks of lockdown, Canon Europe pivoted its digital strategy to focus on what consumers needed to manage work-from-home and school-at-home. For the global consumer electronics manufacturer, that product category was printers. Their digital…
The customer journey and experience you deliver are your most important differentiators.
Digital Customer Journey: 4 Key Steps to Optimize & Grow Sales
Today, an increasing amount of customers is turning to digital channels to self-educate about products and services. They’re either waiting until much later in the buying process to speak with a salesperson or not at…