q&a

What elements are needed for a great commerce experience in 2021
Evaluating Commerce Experiences: Expert Q&A with Eastside Co, Shopify Plus Agency
Chances are you've had at least one really terrible digital commerce experience, whether as a consumer or a B2B buyer. Maybe you landed on a site where the homepage provided zero clues to what the…
Commerce Experiences: What Makes a Good One vs Bad? Expert Q&A with Jan Kelley
Have you ever landed on an ecommerce website and thought to yourself “they must know this is terrible? Right?” Or alternatively, a site that is well-organized, easy to navigate, but the product pages were underwhelming…
What does a data-driven customer experience actually look like?
Data & CX Excellence: An Expert Q&A between Forrester and Zoovu
As consumers and professional buyers engage, interact, and purchase from varied channels, businesses struggle to attain a 360-view of customer data. The average enterprise business uses over 200 applications across their organization, lacking a central…