Social commerce refers to buying and selling activities on social platforms like Facebook, Instagram, and TikTok. With social commerce, people can make an online shopping transaction without leaving their preferred apps. According to Insider Intelligence’s…
As physical stores shut for lockdown and consumers moved to online shopping, retailers were forced to escalate their shift to ecommerce. They understand the game is changing rapidly. And they know, to survive and thrive,…
Digital Commerce 360 recently revealed that “the pandemic pushed more shoppers online to buy gifts over the holidays in 2020, resulting in higher-than-ever online sales growth and penetration.” In the U.S. particularly, “shoppers spent $201.32…
Practicing good data governance is important even if you aren’t building a complex machine learning algorithm. When it comes to making sure your products are indexed in search results (and found by customers), data hygiene…
It only gets better. Admittedly, that’s an ironic statement given the recent global health crisis. But it’s not all doom and gloom. So what’s the silver lining? The recent global health crisis turned the eCommerce…