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The Conversation.

How Krëfel Fuels Their Omnichannel Funnel With Over 100 Digital Assistants

In this episode, Zoovu's Chief Customer Officer, Junel Oberholzer, chats with Donovan Mazzoni, Digital Marketing & Ecommerce Manager at Krëfel, a Belgian-based consumer electronic retailer, about how the retailer maximizes their digital assistants to support all parts of the funnel. With 8 years and 100+ digital assistants, Krëfel has a deep understanding of the importance of optimization, entry points, and remarketing site visitors to drive conversion.

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