How are today's commerce leaders delivering best-in-class data-driven customer experiences? What technology is needed to scale and optimize CX as consumer behavior and expectations evolve? These are the questions that drive Zoovu-and our customers -every day, and what "The Conversation Hub" hones into with today's most innovative brands and retailers.
How are today's commerce leaders delivering best-in-class data-driven customer experiences? What technology is needed to scale and optimize CX as consumer behavior and expectations evolve? These are the questions that drive Zoovu-and our customers -every day, and what "The Conversation Hub" hones into with today's most innovative brands and retailers.
In this episode, Jürgen Muckenschnabel, Head of Webshop EMENA at Grohe, discusses how the world’s leading sanitary fittings manufacturer leverages digital buying advice to guide both B2B and B2C customers to purchase decisions, even with complex products. Listen in to learn how Grohe uses Zoovu data-driven platform to capture valuable insights about customers in order to continually optimize and improve the customer experience.
This episode features Angela Swanson, Sr Director of Marketing, Global Channel, Ecommerce & Events, of Brother, providing insight into how the brand identified the impact of the Printer Solution Advisor could have across their business, from their webstore to resellers. Additionally, Angela gives us a 5 step framework on what to consider and how to collaborate cross-functionally when building a digital assistance experience.
Interview with Ram Iyer, Worldwide Director – Digital Strategy and eCommerce of Microsoft.
In this episode, Neil Korgaokar, E-Commerce & Digital Marketing Technology Manager at Husqvarna NA, explains how the power tool & garden care manufacturer uses Zoovu to sucessfully expand it’s business model to include a direct-to-consumer multi-channel marketing strategy.
When Bose examines its customer experience it asks itself “does the experience match the superiority of our product?” In this episode, Taki Tsaklanos, a strategic member of Bose’s Center of Excellence, discusses how Bose attempted to build a Zoovu-like experience in-house, and why they ultimately decided to implement Zoovu to support their desire to scale and optimize customer-centric experiences.
In this episode, Zoovu’s Chief Customer Officer, Junel Oberholzer, chats with Donovan Mazzoni, Digital Marketing & Ecommerce Manager at Krëfel, a Belgian-based consumer electronic retailer, about how the retailer maximizes their digital assistants to support all parts of the funnel. With 8 years and 100+ digital assistants, Krëfel has a deep understanding of the importance of optimization, entry points, and remarketing site visitors to drive conversion.
In this episode, Rafi Khusro, Global Product Marketing Manager at Kensington, share why brand is using visual configurators to increase brand awareness and quickly guide customers to the perfect products. Hear how the global brand who sells in over 50 markets uses Zoovu to expand faster and increase revenue whilst delivering a consistent customer experiences across the world.
Have you ever wondered what trends the biggest brands in the world are the most excited to implement and see evolve? We sat down with Ram Iyer, Worldwide Director – Digital Strategy and eCommerce of Microsoft, to receive a sneak peak into what the future looks like for them. Learn why leveraging Conversational AI across digital channels is at the top of their list for 2021 and beyond.
When Husqvarna started their search for a partner that would support over 2500 resellers across the world, they created a 3 part framework which led them to Zoovu. In this interview, Peter Edvinsson divulges what the critiera was and why educating consumers with a Battery Advisor was the first step in a global digital transformation of their customer experience.
As a brand selling in over 50 markets worldwide, it’s critical for Kensington to deploy consistent customer experiences. In this epsiode, Rafi Khusro, Global Product Marketing Manager, discusses how Zoovu’s Translator enables the brand to rapidly scale digital assistants and configurators across their global marketplaces.
In this episode, Krëfel’s Donovan Mazzoni outlines his perspective on extracting the most value out of the Zoovu platforn, and why it’s vital for the retailer to support customers in their buyer’s journey in benefit’s driven way.
In this episode of our Microsoft series, Ram Iyer, Worldwide Director – Digital Strategy and eCommerce of Microsoft, dives into why today’s marketers and ecommerce leaders need technology solutions that help them identify why a customer buys, not just what. Learn what data insights that derive from customers engaging with Microsoft’s digital assistants provide the most value and how to act on them to continually improve the customer experience.
In this episode, learn about how JennAir, the luxury home appliance brand owned by Whirlpool, supports channel partners and luxury buyers with digital configurators. As the Digital Strategy Lead for the brand, Glenn Roper discusses the importance of enabling sales representatives and professional buyers with the ability to easily showcase the value of using technology that enables customization at scale within the home appliance market.
In this episode, Bose’s Taki Tsaklano of the brand’s Center of Excellence, speaks about the importance of conductin multi-variate testing and analyzing the impact of digital assistants through the funnel. He also provides insight into: -How to analyze data to optimize for superior customer experiences -The importance of testing different entry points across the funnel to drive engagement and conversion -What surprised his team the most about data insights from Zoovu’s platform.
In this episode, Glenn Roper, Digital Strategy Lead at Whirlpool, shares his experience of working with Zoovu across Whirlpool brands.
As a haircare brand with a strong legacy and commitment to tailored solutions to each customer, it is of the utmost importance Philip Kingsley to deliver that personalization to their DTC site. In this episode, Jonny Stewart, Director of Ecommerce at Philip Kingsley, discusses what they’ve learned about their sales mix and merchandising strategy from analyzing the result pages and conversions from their Hair Care Advisor.
In this episode, Neil Korgaokar, E-Commerce & Digital Marketing Technology Manager at Husqvarna, shares how the global lockdowns in 2020 impacted the brand, and provides tips on how to successfully use conversational search in a digital-first world.
As a global brand selling products in nearly every country in the world, Microsoft prides itself on a “partner-obsessed” approach to supporting their channel partners. In this interview with Ram Iyer, Worldwide Director of Digital Strategy and eCommerce of Microsoft, you’ll learn how Microsoft: -Identifies which channel partners are the best suited for digital assistants -Ensure channel partners embed conversational AI experiences in their customer journey -Provides continued enablement and support to drive over millions of dollars of incremental revenue across their channel partners with Zoovu’s solution.
In this episode, Zoovu’s Chief Customer Officer, Junel Oberholzer, speaks with Borko Crnogorac, Telekom Srbjia’s B2B Development Director, about how the corporation has leveraged digital assistants to support B2B and B2C customers for over 8 years. Listen and learn about achieving 100% engagement and why including lead generation within their conversational experience drives off-site conversion.
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Lego’s customer base is as a diverse as their extensive product offerings – from sets with 10,000 pieces to themes like Harry Potter & Star Wars – customers have a lot to pick from.
To assist them, the iconic brand provides an engaging, interactive product discovery experience to quickly find the right Lego set based on individual preferences.
In addition to improving sales, Lego gains access to customer insights that help them better understand their audience, so they can continue to spark imagination for Lego lovers of all ages across the world.
See how Microsoft’s Surface Configurator gives customers the ability to create their personalized set of Microsoft products without having to spend a lot of time searching for the right products.
This helps Microsoft boost visibility of compatible products and increase AOV, while customers can be confident they’ve compiled a complete product set that is compatible and fits their unique needs.
Dräger, a leader in medical and safety technology products, uses a visual configurator to equip buyers with a self-service environment to customize firefighter helmets in a way never before possible.
The configurator is able to visualize every possible configurable offering while ensuring compliance and availability. By combining a visual configurator with CPQ, Dräger guides investment decisions and automates order entry and processing, minimizing manual interventions and reducing buying errors.
See how Bosch Home Appliances uses a visual configurator to help customers pick the right set of components for their Smart Indoor Gardening system.
As an emerging product category, it was important for Bosch Home Appliances to support and guide customers with an experience that educates them on the product and lets them customize aspects based on their unique needs, like what types of plants they want to grow and how long they are willing to wait for them to harvest.
This is all contained in a singular configuration environment where the customer can see all the options available and make an educated decision on their purchase.
Husqvarna’s product discovery solutions educate buyers on the value of their battery powered products and help them purchase the perfect tools and equipment for their application area, increase brand awareness and reduce returns.
This product discovery experience starts by gathering information on the type of lawn work the customer is looking to do, experience level, preferred work setting and more to recommend the right product bundle.
Vodafone knows its customers have different needs and requirements for their phone and their mobile plans.
In order to match them to the right phone and plan, the telco giant asks a series of questions to understand what their customers need and features that are important to them (i.e. access to 5G network, high quality camera).
With each customer interaction, Vodafone also gathers valuable insights about their audience’s preferences, interests, and needs that help them with product development and marketing campaigns.
See how UnderArmour guides customers to the right running shoe for their fitness needs by understanding what shoes are best for the customer’s unique needs.
Whether the customer is a road or off trail runner, needs additional lumber support, and frequency of wearing, they can be confident Underarmour recommends the optimal shoe that’ll keep them going.
Whether you’re a parent looking for your kid’s first bike or an enthusiast wanting to upgrade your road bike, Trek ensures customers of all experience levels can find the right bike for their needs.
Trek’s multiple product discovery experiences serve the need of customers at different stages in the buying process and ensure they are confident they’ve found the right product to purchase online or at a local retailer.
The love of coffee is universal, and Nespresso offers customers a Gift Assistant to help them share that love to their friends and family.
Whether the gift recipient is celebrating a wedding or the gift giver simply wants to say “thank you”, Nespresso helps customers find the right machine, accessories, pods, or even a combination of the 3, improving the gift shopping experience, cross- and upsell more effectively, and ultimately boost sales.
See how KitchenAid leverages Zoovu’s visual configurator to provide interactive product discovery experiences that let buyers customize their iconic stand mixers.
From colors, limited edition components, and a variety of accessories, customers can purchase exactly what they want and more.
KitchenAid has increased website engagement by over 60% and improved AOV by 40%.
JennAir brings consumer promotions to the digital age with their Curate Calculator. The brand wanted to simplify the complicated process of applying credits to eligible products in a visually appealing manner.
As the buyer selects a product and customizes features and appearance, they can see how much credit is available and can apply it to additional appliances to complete their kitchen suite.
Direct TV leverages Zoovu to help customers personalize their cable experience and accelerate the uptake of new TV packages and bundles.
The web product discovery experience enables customers to tailor their cable and internet subscription package to their interests and needs in a self-service environment.
By doing so, Direct TV has seen a 31% increase in AOV.
See how Gerber makes it easy for consumers to find the optimal combination of baby food and nutrition supplements.
With an intuitive engagement flow, personalization, and a needs-oriented, customized presentation of recommended products, Gerber builds trust and provides shoppers with a complete bundle of products best suited for the unique needs of each baby, leading to increased product visibility and higher AOV.
GE Healthcare provides medical buyers with a visual product discovery solution to configure their Vivid T8 Ultrasound machine, based on the intended application within their specific medical field.
By providing an end-to-end product discovery experience, buyers and internal teams spend 80% less time manually searching, evaluating, and configuring their Ultrasound machine. Even more important is, buyers are confident what they’ve configured is compatible and compliant with their medical facility to maintain a safe working environment.
When looking for a solution that would shorten the buyer’s journey and make the decision process fun and exciting, Bosch Home Appliances decided to launch an interactive Kitchen Planning Configurator.
It allows buyers to customize and visualize products within a self-service product discovery environment that ensures compatibility across product lines offered. Buyers get a better feel for what they are buying and see what else they need to create the kitchen of their dreams.
3M streamlines the purchase of PPE and other life-saving products. Their discovery experiences for varied product types help buyers understand and find the right products based on usage and risk management.
By automating and personalizing the buying process, 3M buyers can identify and purchase crucial products online without relying on 1:1 interactions with a sales rep – saving time and quickening sales cycles without compromising compatibility and compliance.
AT&T leverages Zoovu to help customers personalize their cable experience and accelerate the uptake of new TV packages and bundles. The US-based telco giant uses conversational assistants to enable customers to tailor their cable and internet subscription package to their interests and needs.
Picking out the perfect headphones shouldn’t be difficult, but with so many options Bose wanted to provide a customer experience. Their Headphone Finder supports consumers with finding the best headphone options for their lifestyle and needs.
Catrice Cosmetics, a global beauty brand part of Cosnova, can now engage with shoppers on Facebook using any language through the Zoovu Chat Assistant.
By combining conversational AI and expert beauty advice, beauty shoppers receive personalized recommendations on skincare to foundation color that’s as unique as they are—in one seamless Chat experience.
Do you want to find out more?
Einhell uses Zoovu to automate and simplify sales conversations. The experience combines a conversational assistant with a configurator to recommend not only the right product but also suitable accessories. This approach generates a higher average order value and increases loyalty.
See how KitchenAid leverage Zoovu’s visual configurator to provide interactive conversational experiences that let buyers customize their stand mixers. KitchenAid has increased website engagement by over 60%.
Lego’s customer base is as a diverse as their extensive product offerings – from sets with 10,000 pieces to themes like Harry Potter & Star Wars – customers have a lot to pick from.
To assist them, the iconic brand provides an engaging, interactive product discovery experience to quickly find the right Lego set based on individual preferences.
In addition to improving sales, Lego gains access to customer insights that help them better understand their audience, so they can continue to spark imagination for Lego lovers of all ages across the world.
See how Microsoft’s Surface Configurator gives customers the ability to create their personalized set of Microsoft products without having to spend a lot of time searching for the right products.
This helps Microsoft boost visibility of compatible products and increase AOV, while customers can be confident they’ve compiled a complete product set that is compatible and fits their unique needs.
Dräger, a leader in medical and safety technology products, uses a visual configurator to equip buyers with a self-service environment to customize firefighter helmets in a way never before possible.
The configurator is able to visualize every possible configurable offering while ensuring compliance and availability. By combining a visual configurator with CPQ, Dräger guides investment decisions and automates order entry and processing, minimizing manual interventions and reducing buying errors.
See how Bosch Home Appliances uses a visual configurator to help customers pick the right set of components for their Smart Indoor Gardening system.
As an emerging product category, it was important for Bosch Home Appliances to support and guide customers with an experience that educates them on the product and lets them customize aspects based on their unique needs, like what types of plants they want to grow and how long they are willing to wait for them to harvest.
This is all contained in a singular configuration environment where the customer can see all the options available and make an educated decision on their purchase.
Husqvarna’s product discovery solutions educate buyers on the value of their battery powered products and help them purchase the perfect tools and equipment for their application area, increase brand awareness and reduce returns.
This product discovery experience starts by gathering information on the type of lawn work the customer is looking to do, experience level, preferred work setting and more to recommend the right product bundle.
Vodafone knows its customers have different needs and requirements for their phone and their mobile plans.
In order to match them to the right phone and plan, the telco giant asks a series of questions to understand what their customers need and features that are important to them (i.e. access to 5G network, high quality camera).
With each customer interaction, Vodafone also gathers valuable insights about their audience’s preferences, interests, and needs that help them with product development and marketing campaigns.
See how UnderArmour guides customers to the right running shoe for their fitness needs by understanding what shoes are best for the customer’s unique needs.
Whether the customer is a road or off trail runner, needs additional lumber support, and frequency of wearing, they can be confident Underarmour recommends the optimal shoe that’ll keep them going.
Whether you’re a parent looking for your kid’s first bike or an enthusiast wanting to upgrade your road bike, Trek ensures customers of all experience levels can find the right bike for their needs.
Trek’s multiple product discovery experiences serve the need of customers at different stages in the buying process and ensure they are confident they’ve found the right product to purchase online or at a local retailer.
The love of coffee is universal, and Nespresso offers customers a Gift Assistant to help them share that love to their friends and family.
Whether the gift recipient is celebrating a wedding or the gift giver simply wants to say “thank you”, Nespresso helps customers find the right machine, accessories, pods, or even a combination of the 3, improving the gift shopping experience, cross- and upsell more effectively, and ultimately boost sales.
See how KitchenAid leverages Zoovu’s visual configurator to provide interactive product discovery experiences that let buyers customize their iconic stand mixers.
From colors, limited edition components, and a variety of accessories, customers can purchase exactly what they want and more.
KitchenAid has increased website engagement by over 60% and improved AOV by 40%.
JennAir brings consumer promotions to the digital age with their Curate Calculator. The brand wanted to simplify the complicated process of applying credits to eligible products in a visually appealing manner.
As the buyer selects a product and customizes features and appearance, they can see how much credit is available and can apply it to additional appliances to complete their kitchen suite.
Direct TV leverages Zoovu to help customers personalize their cable experience and accelerate the uptake of new TV packages and bundles.
The web product discovery experience enables customers to tailor their cable and internet subscription package to their interests and needs in a self-service environment.
By doing so, Direct TV has seen a 31% increase in AOV.
See how Gerber makes it easy for consumers to find the optimal combination of baby food and nutrition supplements.
With an intuitive engagement flow, personalization, and a needs-oriented, customized presentation of recommended products, Gerber builds trust and provides shoppers with a complete bundle of products best suited for the unique needs of each baby, leading to increased product visibility and higher AOV.
GE Healthcare provides medical buyers with a visual product discovery solution to configure their Vivid T8 Ultrasound machine, based on the intended application within their specific medical field.
By providing an end-to-end product discovery experience, buyers and internal teams spend 80% less time manually searching, evaluating, and configuring their Ultrasound machine. Even more important is, buyers are confident what they’ve configured is compatible and compliant with their medical facility to maintain a safe working environment.
When looking for a solution that would shorten the buyer’s journey and make the decision process fun and exciting, Bosch Home Appliances decided to launch an interactive Kitchen Planning Configurator.
It allows buyers to customize and visualize products within a self-service product discovery environment that ensures compatibility across product lines offered. Buyers get a better feel for what they are buying and see what else they need to create the kitchen of their dreams.
3M streamlines the purchase of PPE and other life-saving products. Their discovery experiences for varied product types help buyers understand and find the right products based on usage and risk management.
By automating and personalizing the buying process, 3M buyers can identify and purchase crucial products online without relying on 1:1 interactions with a sales rep – saving time and quickening sales cycles without compromising compatibility and compliance.
AT&T leverages Zoovu to help customers personalize their cable experience and accelerate the uptake of new TV packages and bundles. The US-based telco giant uses conversational assistants to enable customers to tailor their cable and internet subscription package to their interests and needs.
Picking out the perfect headphones shouldn’t be difficult, but with so many options Bose wanted to provide a customer experience. Their Headphone Finder supports consumers with finding the best headphone options for their lifestyle and needs.
Catrice Cosmetics, a global beauty brand part of Cosnova, can now engage with shoppers on Facebook using any language through the Zoovu Chat Assistant.
By combining conversational AI and expert beauty advice, beauty shoppers receive personalized recommendations on skincare to foundation color that’s as unique as they are—in one seamless Chat experience.
Do you want to find out more?
Einhell uses Zoovu to automate and simplify sales conversations. The experience combines a conversational assistant with a configurator to recommend not only the right product but also suitable accessories. This approach generates a higher average order value and increases loyalty.
See how KitchenAid leverage Zoovu’s visual configurator to provide interactive conversational experiences that let buyers customize their stand mixers. KitchenAid has increased website engagement by over 60%.