The state of site search

When it comes to optimizing search, chances are your business has traditionally focused on Google and other search engines but, the search experience doesn’t stop when a customer lands on your website, so why is the current state of site search so abysmal?

The reason? Brands and retailers are not investing enough into site search, even though a great site search experience is directly correlated with higher conversion, increased revenue, bigger basket sizes - and happier customers. ​

What you’ll learn:

• Why optimizing on-site search is crucial amid its current broken state
• How to identify weaknesses in your own experience
• What solutions and technology can help businesses solve this