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FEATURED PODCAST EPISODE
How Microsoft is Using AI to End Choice Paralysis
Create accurate product relationships in a few clicks and then let AI do the rest so you can increase sales with effective cross-selling and bundling.
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Bosch Power Tools knew that its online customers were struggling to know which power tools and accessories to buy. A huge product portfolio made it hard for shoppers to find the products that met their specific needs and the accessories that went with them.
Bosch Power Tools uses Zoovu's Data Platform to turn complex technical product specifications into a customer-centric language. This removes time-consuming product data management tasks. Bosch was able to guide buyers to the right power tools and accessories for their specific needs and applications.
Product relations in ecommerce refer to the logical connections between products based on their attributes, functionalities, or usage. For example, only certain power cords are compatible with certain laptops. Accurate product relations are important for recommending relevant and compatible products to buyers based on items they’re viewing or have in their cart.
As new products are introduced or existing products are updated with new features or compatibilities, a product data relationships tool, like Zoovu, automatically integrates this information, keeping product recommendations and bundles relevant.
Zoovu collects zero-party data directly from customers through interactive experiences, such as quizzes or surveys. This data is then used to personalize shopping experiences, making recommendations and content more relevant to customer requirements and preferences.
Absolutely. Zoovu’s ecommerce conversion platform is designed to cater to both B2B and B2C sectors, offering scalable solutions that can be tailored to meet the unique challenges and conversion goals of each, from configurable products to quote generation and beyond.
While results can vary, many clients begin to see improvements in engagement, customer satisfaction, and conversion rates within a few weeks of implementing Zoovu’s personalized experiences.
Getting started with Zoovu is easy. Simply request a demo, and our team will guide you through the process, from integration to launching your first personalized experiences.