icon AI shopping assistant

Meet Zoe: The AI shopping assistant built for leading brands and retailers

Turn shopper questions into confident purchases across PDPs, PLPs, search, and assistants.

Gartner Magic Quadrant logo G2 logo Capterra logo and star rating 4.8/5

Not another AI chatbot

It’s a set of embedded, composable AI skills that live inside your existing ecommerce UX.
Create a conversational experience where shoppers need it most, then add more with ease.

AI Dynamic Questions

Guides shoppers with context-aware questions that quickly narrow choices, reduce bounce, and move them to the right products.

AI Compare

Side-by-side product comparisons that summarize trade-offs in plain language so buyers can choose faster with confidence.

AI Personalized Product Descriptions

Tailors descriptions to intent (use case, experience level, constraints) to highlight benefits that actually matter to that shopper.

AI Chat

Answers product-specific questions with citations—so shoppers stay on-site instead of jumping to Google or competitors.

AI Attributes

Translates technical specs into shopper-friendly benefits and “why it matters,” increasing understanding and confidence.

Proven results at scale

25% increase in add-to-cart rate
80% shopper approval
4M+ shopper interactions
Go live in weeks

Make critical shopping moments conversational

From first click to final choice, Zoe lives at decision moments—grounded in AI-ready product data
for accuracy, brand safety, and measurable lift.

  • Zoe on PDPs

Turn static PDPs into digital sales experts

  • Answers questions directly on the page—no tab hopping.
  • Explains “why this product” in clear, human language; translates specs into use cases.
  • Keeps shoppers on-site and increases add-to-cart actions.
zoe PDP
  • Zoe on recommendations

Boost engagement and keep buyers in the journey

  • Personalizes benefits and guidance to each shopper’s intent.
  • Instant, accurate answers keep momentum high.
  • Less friction → more shoppers move to the next step.
zoe assistants
  • Zoe on PLPs

Streamline the browse-to-buy journey

  • Guided questions narrow options quickly on crowded listings.
  • Helps shoppers find the right product faster and with less effort.
  • Drives qualified PDP clicks and reduces bounce.
zoe PLPs
  • Zoe on search pages

Help buyers go from search to purchase faster

  • In-results Q&A and guided prompts focus the search.
  • Side-by-side comparisons make choices obvious.
  • Buyers get answers without ever leaving the results page.
zoe search pages
  • Zoe syndication

Consistent answers wherever buyers shop

Extend the same trusted product expert to retail partner sites and marketplaces via embeddable advisors. Shoppers get consistent, brand-safe guidance in every channel. Track impact holistically across touchpoints.
zoe syndication

See how global brands use shopping assistants to lift revenue and elevate customer experience

See how to build your own shopping assistants

Turn overwhelming product catalogs
into conversion-ready experiences

Zoovu’s AI shopping assistants transform digital commerce into human-like conversations that simplify product discovery, personalize every interaction, and increase customer satisfaction. Across every channel and every customer journey.

Guide every shopper to their ideal product Visual, engaging, and profitable product customization Expert guidance, powered by Generative AI AI-powered product presentation Personalization with clean, accurate product data

Digital assistants that turn thousands of choices into the perfect one

  • Build conversational Q&A flows that uncover customer needs, preferences, and lifestyle details
  • Use advanced AI to interpret answers and recommend the exact right product
  • Improve product discovery and create confidence-driven shopping experiences
Learn more about digital assitants
Zoovu processes data on 57 million products for customers every day

Product configurators that capture imagination—and conversions

  • Launch interactive configurators that let customers design personalized products or bundles
  • Surface complementary items and linked products that raise average order value (AOV)
  • Turn creativity into conversions with intuitive, visual product experiences
Learn more about visual configurators
Zoovu powers over 10,000 ecommerce experiences for customers

Product advisors that convert browsers into buyers

  • Deploy Zoe, Zoovu’s AI product advisor, directly on product and recommendation pages
  • Generate personalized explanations that connect each product to a shopper’s unique needs
  • Respond instantly to customer inquiries to increase confidence and reduce abandoned carts
Zoovu drives over 1.6 million engagements for customers every month

Merchandising designed for your customers

  • Customize search results, category listings, and product bundles in just a few clicks
  • Let AI optimize merchandising layouts continuously based on behavior and conversion data
  • Ensure your digital shelves reflect real-time customer intent and preferences
Learn more about merchandising

Better recommendations built on better data

  • Automatically clean and enrich product catalog data to improve search and recommendations
  • Maintain compliance and consistency across all ecommerce platforms
  • Increase purchase confidence with complete, contextual product pages
Learn more about Zoovu's data enrichment
Trek saw a 6X increase in conversion 
from AI-powered product search

Give your customers the joy of finding the perfect
product, no matter where they’re looking, with Zoe

Any language

Zoe speaks over 200 languages and can learn regional terminology, so it can interact with customers from every corner of the world.

Any product

Zoe is an expert in every product category versus other product advisor tools. Understanding all products no matter how niche or expansive it is.

Any channel

Zoe can be in a thousand places, talking to millions of customers at the same time, including on retail websites, on in-store kiosks, and more channels.

Any system

Zoe works seamlessly with the tools you’re already using, including site search, chatbots, and other Zoovu experiences.

How it works

How Zoe always knows the right thing to say
to your customers

Use the Zoovu Data Platform to collect, clean, and enrich product data

Find out what your customers need and want using first- and zero-party data

Personalize customer interactions at scale using product data, customer input, and AI that connects the two

WHY ZOE IS ONE-OF-A-KIND

Zoe: Powerful. Reliable. Customer-first.

Answers you can trust

Zoe only uses data in the Zoovu Data Platform and the rules you set for it to interact with customers so you can be confident that Zoe gives the most accurate information.

One Zoe, endless possibilities

Zoe can learn about millions of products and customers without months or years of training so you can talk to anyone about anything you sell like a complete expert.

Zero-party data means zero guesswork

Zoe combines actual customer input and behavioral signals to give customers the best information available instead of generic, surface-level responses.

All the control, none of the grunt work

Set guidelines for what Zoe talks about and how it talks about it in less than five minutes so you can build the ultimate brand advocate with almost no extra work.

One platform built for
every buyer journey

Zoovu combines AI-powered shopping assistants, guided selling, and product discovery into one scalable platform.
Built on advanced AI and enriched product data, the Zoovu platform drives better customer engagement, higher conversion rates, and smarter insights across your digital commerce ecosystem.

Frequently asked questions

An AI shopping assistant uses artificial intelligence and advanced recommendation engines to replicate the experience of an in-store expert online. It engages customers in real-time conversations, understands buying intent, and delivers personalized product recommendations that simplify product discovery and improve customer satisfaction.

Zoovu’s AI-powered shopping assistants help brands transform static websites into interactive, conversational experiences that guide customers to the right products—boosting engagement, conversion rates, and loyalty.

Zoovu delivers AI-driven personalization across every touchpoint, from product discovery to checkout. The platform uses data analytics and behavioral signals to understand customer intent, adjust recommendations, and improve the user experience with every interaction.

By integrating with your Customer Data Platform (CDP) and CRM systems, Zoovu ensures each recommendation is context-aware, relevant, and informed by real customer preferences, creating seamless shopping journeys that drive repeat purchases and customer loyalty.

Yes. Zoovu enables a consistent omnichannel shopping experience across your website, mobile apps, chatbots, and in-store kiosks. Customers can interact with the same AI assistant anywhere they shop, ensuring a unified, personalized experience from discovery to checkout.

The platform also integrates with leading commerce ecosystems like SAP CX AI Toolkit and Customer Relationship Management systems, connecting insights and recommendations across all digital and physical sales channels.

By reducing friction in the online shopping journey, Zoovu’s AI shopping assistants increase engagement, confidence, and purchase intent. Brands using Zoovu have seen conversion rates improve by up to 53% and engagement rise by 200%.With every interaction, the AI learns and refines recommendations, enhancing product discovery, increasing average order value, and shortening the sales cycle.

Zoovu combines Generative AI, Smart Recommendation models, and enriched product data to deliver truly personalized guidance. The assistant analyzes customer preferences, browsing behavior, and contextual signals to curate real-time product suggestions.

Unlike basic search or filters, Zoovu adapts to each user’s intent and adjusts recommendations dynamically, creating a human-like experience that mimics how a knowledgeable salesperson would respond in-store.

Absolutely. Zoovu is SOC 2 Type II certified, fully GDPR compliant, and designed with enterprise-grade privacy and security controls. Customer interactions are anonymized, encrypted, and never used for third-party tracking.

Zoovu’s infrastructure ensures compliance with WCAG and ADA accessibility standards, protecting both your customers’ trust and your brand reputation.