Your AI advisor, here to make confident buying effortless
Consumer · B2C
Business · B2B
Guided discovery for consumer products, from first click to checkout.
Configure complex catalogs and technical products with confidence.
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Rodney Rodriguez is VP Marketing at Zoovu, where he leads the marketing and partnerships functions behind the company’s growth in AI-powered product discovery. Rodney writes at the intersection of go-to-market strategy and commercial accountability, exploring how B2B and B2C brands can turn positioning, partnerships, and market visibility into measurable pipeline and revenue. From building partner ecosystems and co-sell programs to shaping how analysts and buyers understand the product discovery category, Rodney’s work helps marketing and revenue leaders focus on the programs that actually move deals forward, not just activity.
Areas of Expertise: • Go-to-Market Strategy • Pipeline & Revenue Marketing • Partnerships & Co-Sell • Analyst Relations • Sales & Marketing Alignment • Positioning & Messaging • Marketing Performance & Attribution
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We'll show you exactly what's breaking in their journey.
“Six years in, Zoovu is core to how we do product discovery.”
“We saw roughly a 30% conversion increase literally overnight.”
“We’ve exceeded buyer expectations and continue to see extraordinary ROI.”
