Ecommerce Search in 2025 and beyond: Preparing for the future of AI-driven innovation

The rising popularity of AI tools like ChatGPT is transforming how people search for information and products. The era of clunky, keyword-driven search is being replaced by systems that prioritize user experience, personalization, and revenue growth.

For retailers and brands, this shift signals one thing: it's time to step up. The future of ecommerce relies on providing a seamless, user-friendly search and discovery experience that truly understands what customers want.

This masterclass dives into how your brand can adopt a search experience that matches consumer expectations. It covers:

• Why your current search may be costing you sales
• How ecommerce search is evolving and what that means for your business
• What next-gen search and product discovery looks like