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ECOMMERCE SEARCH RANKING STRATEGY

Customize and optimize search results for better conversion rates

Customize ranking strategies for search queries or across all site searches without complex coding so you can match more customers with their perfect products

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zoovu ranking strategies

Zoovu's Ranking Strategy Manager: How enterprise ecommerce teams can take control of the search experience

Control which products appear at the top of search results. Adjust the importance of product attributes so you can align search outcomes with marketing goals.

Whether promoting specific products for campaigns or enhancing overall product visibility, Zoovu provides flexibility and control with an intuitive interface that eliminates the need for technical expertise.

How Ranking Strategy Manager helps you
turn more searches into sales

Customize ranking factors

Fine-tune weightings to adjust the importance of product attributes such as margin, popularity, and availability

Campaign-specific strategies

Create ranking strategies for specific campaigns or products to maximize visibility and drive sales

Intuitive interface

Adjust ranking strategies without technical complexity or the need for expert-level coding

Query-specific strategies

Apply ranking strategies across all search results or tailor them to specific queries for precise control
how ranking strategy helps you
how ranking strategy helps you
how ranking strategy helps you
how ranking strategy helps you

Issue

Traditional ranking methods

Zoovu's Ranking Strategy Manager

Complex implementation

Requires experts to manage and implement complex algorithms

User-friendly interface allows easy creation of ranking strategies

Limited control over rankings

Minimal ability to influence product rankings in search results

Complete control to tailor search outcomes based on business goals​

Slow implementation

Drains resources and slows progress due to complexity

Saves time with intuitive controls and no need for technical expertise

Static ranking strategies

Difficult to adjust rankings for campaigns or promotions

Easily create and adjust strategies for specific campaigns or products

One-size-fits-all search

Cannot fine-tune weightings of product attributes

Customize weighting of properties like margin, popularity, and availability

How ecommerce teams can use Zoovu’s site search
to spend less time on busy work and more time innovating

Strategic product placements

Ensure that high-priority products appear at the top of search results, supporting marketing initiatives and sales goals.

Eliminate complexity​

Implement advanced ranking strategies without hiring experts or managing complex algorithms, saving time and resources.

Support business objectives

Align search rankings with promotional efforts, such as highlighting high-margin items or seasonal products.